⟶ MADEON: GONNA BE GOOD (OFFICIAL VIDEO)
[ROLE] CO-DIRECTOR, WRITER
[DIRECTOR PARTNERS] JULIAN KLINCEWICZ, JOHN ITIOLA
[CLIENT] MOM+POP MUSIC
[AGENCY] SWISH PROJECTS
[YEAR] 2023
THE VIDEO TAKES MADEON’S COACHELLA SHOW AND TURNS IT INTO A PROPER MOVIE. THE CONCERT ITSELF WAS LIKE A MASSIVE STAGE PLAY, BUT THIS VIDEO ZOOMS IN TO FOCUS ON THE ACTUAL EMOTION. IT CONTRASTS TWO SIDES OF HIM: THE LARGER-THAN-LIFE PERFORMER ON STAGE, AND THE QUIET, REFLECTIVE VERSION OF HIMSELF BEHIND THE SCENES.
VIA MADEON: It's a song about restless hope. It's about saying the things we wish were true until we start believing them. The video is set between reality (represented by the theatrical setting) and imagination (inspired by the Good Faith Forever show). It was really fun to make, hope you like it.
Credits:
Director: SWISH PROJECTS
Producer: Hiroki Shirota
Prod. Supervisor: Hisa Jackie Hirai
Prod. Coordinator: Robert Atkinson
1st AD: Delvin Williams
DP: Jackson Sjogren
1st AC: Justice Ott
2nd AC: Ben Ramirez
DIT: Emilio Pousa Rojas
Gaffer: Daniel Kagel / Special Purpose Lighting and Grip
BB Electric: Mike Williamson
Electric: Isaac Marziali
Key Grip: Edward Rodriguez
BB Grip: Alberto Hernandez
Prod Designer: Hugh Zeigler
Set Dresser: Will Clayton
Set Dresser: Max Johnson
Set Dresser: Chris Ponce
Stylist: Rose Zhang
VFX: Kyle Dettman
VFX: Hugo Leclercq
BTS Photo/Video: Ronnie Loyd
BTS Photo: Jasmine Safaeian
Crystal Cape Design: Hero Crystal Cape by LA ROXX
Production Company: CLIP PICTURES LA
Based on “Good Faith Forever” visuals by:
Osean
Shinichiro Fujita
Mollie Tarlow
Mike Kluge
Hugo Leclercq
